From the heart of the Swiss Alps, Cervo Rosso charge into the Performance Cycling wear market with an impressive winter / spring collection.
Cervo Rosso’s launch collection beautifully captures the bygone era of European cycling by combining the simplicity and elegance of classical road cycling wear with the most technically advanced fabrics and styling available. The end result being performance cycling wear at its very best.
Founder and CEO Carlyle Ware explained: “This is a very exciting time for us and we are exceptionally proud of the collection we will launch with”. Referring to his motivation to enter such a competitive market, he continues, “at Cervo Rosso our passion is road cycling and respecting the heritage, values and future directions of the sport…every Cervo Rosso product is put into the hands of professional riders past and present, where performance and durability are tested to the limit. Our values respect the needs of discerning riders who want to perform at their best in absolute comfort from all of the elements”.
“Looking great in a unique and individually recognisable design is an added bonus!” At Cervo Rosso product development and input are provided by those who part an intimate fury for cycling and understand the personal account cycling wear can make.
Whether it’s competitive racing or inner city commuting, style, passion and performance are reported treasures of their product line.
The Cervo Rosso winter/spring collection online store has been launched and selected retailers have been established to support their market entry in Switzerland, Belgium and Australia.